15 Feb THE JOY OF MOVING PROGRAMME LAUNCHES A VIRTUAL â€˜WINTER GAMESâ€™
Following a successful virtual Joy of Moving Home School Festival in the summer of 2020 where over 250,000 children got involved, the Huddersfield Town Foundation is partnering with the EFL Trust and Ferrero to launch a new virtual â€˜Winter Gamesâ€™ pack which will help inspire children to get moving in the toughest months for activity levels.
Research shows that childrenâ€™s activity levels drop significantly in the winter months compared to the summer months (68 mins in summer vs 48 mins per day in winter).
To help inspire families to get active at home during the winter months, the Joy of Moving â€˜Winter Gamesâ€™ will take families on a Winter Adventure, with an exciting selection of games and activities that they can play at home.
The games, which have been developed in line with the Joy of Moving methodology, are suitable for all abilities and help to encourage children to get moving through play.
Throughout February, the Joy of Moving virtual â€˜Winter Gamesâ€™ will be shared with families and teachers across the country with the help of over 70 EFL Trust Club Community Organisations.
As schools remain closed for many children, the â€˜Winter Gamesâ€™ supports families at a crucial time when it is even more important for children to stay active and to achieve the recommended 60 minutes of activity each day.
Katie Suttron, Head of Education and Community Activity at the Town Foundation, commented:
â€œFollowing the success of last yearâ€™s campaign, it is great to be able to team up with the EFL Trust and Ferrero again.
â€œThis scheme gives schools and parents another way to encourage physical activity from their children, which is always important but carries particular significance this year.â€
The Joy of Moving programme is an unbranded CSR project by Ferrero. Together with the EFL Trust, the Joy of Moving programme has been supporting children to get active across EFL Communities for over seven years.
The Joy of Moving programme is based on methodology which is designed to inspire children to move through play, and in doing so, build up their physical fitness, motor coordination, cognitive functions and creativity and life skills – helping to develop positive habits for adulthood.
In the UK, the programme consists of two in-school elements â€“ the Move & Learn programme and the Joy of Moving Festivals, which have been developed in conjunction with EFL Trust. While these are on pause in line with temporary school closures, we are supporting the communities with access to free, online digital materials via our resource hub.
Keep an eye out for the hashtag #JOMWinterGames on social media for further updates and ways to get involved, and for more fun games to play, visit the online Resource Hub.